Discovering the Nike Adapt BB 2.0

Discovering the Nike Adapt BB 2.0

 

The Future of Technology and Footwear

Nike-Adapt-BB-OG-2.0

(Nike Adapt BB 2.0 'OG', top view)

The Nike Adapt BB 2.0 arrived on the scene, back in February 2020. Released in the 'OG' colorway, the sneaker is a modern take on the celebrated sneaker Nike Mag, which first made its legendary debut on the silver screen in 1990. This futuristic silhouette sports a familiar color scheme, with a black base accented by hints of silver, white and bright crimson. Just like the Nike Mag, the 'OG' aims to inspire the future of performance wear.       

Nike Adapt BB 'OG' 2.0

(Nike Adapt BB 2.0 'OG', side view)

Released in the 'OG' colorway, the sneaker is a modern take on the celebrated 'Back to the Future Part II' Nike Mag, which first made its legendary debut on the silver screen in 1990. This futuristic silhouette sports a familiar color scheme, with a black base accented by hits of silver, white and bright crimson. Just like the Nike Mag, the 'OG' aims to inspire the future the next generation of Nike Adapt smart shoes.   

Turbo Charged Support & Comfort

Nike Adapt App, Smarthphone, Smartwatch

(photo courtesy: Nike.com) 

The BB 'OG' 2.0 delivers a consistent, customized fit, with more ultra-responsive cushioning than its predecessor, the Nike Adapt BB 1.0. The overall design is curved to follow the natural motion of your foot, providing continuous energy return on the court and on the go. The upper shroud is made with moldable TPU yarns, making it incredibly light and supportive. The molded heel piece helps to lock in the ankle, a rather large Nike Zoom Air Turbo cushioning unit under the ball of the foot for quick response during high impact moments, and padded collar for added support. 

Adaptive Technology

Truly, Nike's FitAdapt Technology brings the BB 2.0 (OG) to life. The power lacing system built into the shoe can be controlled by your smartphone, smartwatch or by pressing buttons in the midsole. Options to customize your fit and colors are provided through the Nike Adapt App, via Bluetooth connection. 

Unboxing Nike Adapt BB 2.0 'OG'

 

    Styling

    Modeling Uniqlo white/grey polo, American Eagle charcoal/black sweat pant, Nike Adapt BB 2.0 'O.G'

    Modeling Uniqlo white/grey polo, American Eagle charcoal/black sweat pant, Nike Adapt BB 2.0 'O.G'; front view)
    Modeling Uniqlo white/grey polo, American Eagle charcoal/black sweat pant, Nike Adapt BB 2.0 'O.G',)
    Modeling Uniqlo white/grey polo, American Eagle charcoal/black sweat pant, Nike Adapt BB 2.0 'O.G', )
    Modeling Uniqlo white/grey polo, American Eagle charcoal/black sweat pant, Nike Adapt BB 2.0 'O.G', )
    Modeling Uniqlo white/grey polo, American Eagle charcoal/black sweat pant, Nike Adapt BB 2.0 'O.G', )
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